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Pawow

Software for pet businesses and a free home for every pet owner, with one monthly price and no commission.

Visit pawow.de
ClientPawow
Year2026
WorkBrand, Product
RoleIdeation and craft
Pawow owner app on a phone, with the Pawow symbol and a kitten
The brief

Groomers, trainers, dog walkers, sitters and boarding businesses run their days on paper books, chat apps and booking platforms that take a cut of every booking. Owners keep their pets' records in their heads.

We designed one platform for both sides: a provider tool for bookings, payments, clients and pet records, and an owner app that keeps every pet's profile, visits and reminders in one place. Pawow sets itself up for each trade, from coat and size pricing for groomers to keys and home notes for sitters.

The Pawow symbol as a sculpture with a corgi, a cat and a rabbit
Pawow provider web app, the Today screen
The result

No commission, ever. One flat price from €19 a month.

More than 140 screens across the owner app, the provider app, the provider web and the admin, designed before a line was built. Plus the website, a booking page for every provider, and a brand that feels warm without being cute.

Five Pawow app screens: booking, provider day, chat, provider page and pet profile